Vivien is a design strategist, educator and facilitator with a speciality in human-centred design and research, cross-cultural collaboration and facilitating design and innovation to solve complex problems. She has 20+ years in design, education and startups in Sydney, San Francisco and New York developing innovative communications and programs and developing the capacity of young designers and leaders.

Vivien’s interests lie in developing young people’s ability and mindset to thrive in a global context, to work with diverse stakeholders to solve complex problems worth solving. We live in a time where we are required to step out of our comfort zone to work in multi-disciplinary or cross-cultural teams and stakeholders. Many people aren’t aware of the tools and mindset that can increase the probability of success. Through creating opportunities for people to develop their global skills through project based learning and real life experiences, we create an environment for complex problems to be solved resulting in a better future for coming generations.

Vivien is co-founder of Well Academy. Well Academy’s vision is focused on building empathy, co-creation and cross-cultural leadership skills to transform youth and leaders to lead and collaborate in the 21st century globalised environments. Why? Future problems are complex not linear. Working across sectors, disciplines and cultures is the future environment for work and learning. Collaboration breeds innovation.

Vivien established the Beijing Global Design Innovation Lab: FutureAging program which gives University of Technology interdisciplinary design students and Tsinghua University students the opportunity to solve real world complex problems through design in interdisciplinary and cross-cultural teams.

Vivien co-founded the China Australia Millennial Project which fosters Australia China relations, networks and opportunities through a bi-lateral innovation and cross-cultural leadership program. Vivien has developed and facilitated numerous CAMP learning experiences and programs from the CAMP flagship 3 month online-to-offline innovation program, cross-cultural leadership program, Chinahack strategy workshop and Beijing hackathon.

Vivien has taught design since 2009 at the University of Technology, UTS Insearch and UNSW Arts & Design including design thinking; visual communication; designing and visualising experiences; data visualisation, interactives and wayfinding. She has consulted to the City of Sydney on the Sydney Chinese New Year Advisory Group providing high level consultation and strategic advice on cultural protocols and community engagement with the Chinese community and authored the award-winning book Five-fold Happiness.

Vivien’s expertise covers design thinking, design strategy, visual communication design, experience and interaction design, data visualisation, storytelling, cross-cultural leadership, program design and workshop facilitation. She has a speciality working in Australia China contexts.

Vivien Sung is a talented design strategist. Vivien’s bi-cultural background allows her to work seamlessly across both cultures and languages taking the many sensitivities and preferences into account throughout the design process. I would have no hesitation in recommending Vivien to those seeking dynamic and culturally sensitive design services. – James Hudson, CEO, Australia China Business Council

Over the years I've worked with many different designers and Vivien ranks among the best I've come across. She is full of creative energy and was quick to understand what it was that she needed... In a short space of time she came up with concepts that really captured what we were all about. Most importantly, I found her to be very professional in every aspect and a great communicator, which is why she was such a joy to work with. Sheila Pham, Editor, ABC Pool


Over the years, Vivien's work in the field of visual communication and social innovation has received numerous accolades in Australia and the US.

2016 GOOD Design Australia Award for Social Innovation Finalist
2013 Create Awards, Shortlisted - Typography
2012 AGDA Award, Australian Design Biennale
2012 Create Awards, Shortlisted - Print Creative
2012 Create Awards, Shortlisted - Typography
2012 PubWest Book Design Awards, Gold Award, USA
2011 Australian Poster Annual Finalist, AGDA
2011 Australasian Reporting Award, Gold Award
2010 Australasian Reporting Award, Gold Award
2007 Australian Book Publishing Awards, Highly Commended
2003 ID Annual Design Review, Honorable Mention, USA
2003 Print Magazine Regional Design Annual Awards, USA
2003 Type Directors Club, Award of Excellence, USA
2003 Communication Arts, Award of Excellence, USA
2003 Western Art Directors Club, Award of Excellence, USA
2003 American Association of Museums, Publications Design 1st Prize